Krubb

Mobile app concept that promotes healthy eating and teaches users how to cook by themselves and consume less junk/frozen food

Krubb

Overview

Krubb is a mobile app concept developed with “design for blends” approach (combination of two or more input spaces, based on metaphor). It helps young people to eat healthy food that they prepared on their own and to motivate them the app includes gamification elements with points and levels system. Krubb offers also a Meal planner for those who want to organise their weekly meals and plan their budgets (buying particular products that will be needed for a recipe).

Blends

The concept of the app was a group project during the course Designing for user experience (2017), part of HCI Master program in Umeå University. We were required to think about appropriate blends, to develop and test a prototype.

We used two metaphors:

  • “Cooking is a game" - represented by Challenges, for users who like to play games and collect points
  • “Cooking is art" - represent by taking a photo to prove that the challenge is completed.

image

Personas and sketching UI

We created two personas as our target group. Both of them are young people, living on their own and with different backgrounds and experience both in cooking and mobile apps usage.

image

Each member of the group provided sketches for a potential UI. After a short discussion we decided on what to focus for the low-fi prototype.

image

User flow

Part of my responsibility was to create a user flow which helped us to organise the information and how the user will navigate between the screens.

image

Low-fi prototype and testing

As part of the research we did several semi-structured interviews with young people, living away from their parents and students. The next step was to do user tests with our low-fi prototype, which helped us to identify several visual problems, like unclear icons and unrecognisable buttons.

image

image

High-fi prototype

After the improved hi-fi version of the prototype we did more user tests and received positive feedback on the features of the app. LINK for the prototype.

image

image

Time frame

September - December 2017

Team

On the project I worked with: Semra Dedinja, Arvid Horned, Emil Lindström and Viktor Lindblad.